Why Custom Advertising Calendars? Meaning - A calendar serves as a point of reference viewed countless times a day. Endorsement - The display of your advertising calendar, by your customer, is a personal recommendation of your brand to anyone who sees it. Relevance - The functionality and visual appeal of a calendar gives your brand added relevance, while overcoming the inevitable tune-out that occurs when people are bombarded with thousands of messages from every direction, in every medium. Value - On average, a person looks at a calendar 12 times a day, 84 times a week. No other advertising medium gives you 4,380 opportunities to reach your audience with only 1 purchase. Stats - 83% of customers purchase products or services from the advertiser who supplied them with a calendar, while only 78% did business with the advertiser prior to receiving the calendar. 94% of all business people can recall the advertising message on their calendars.
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